Monthly Archives

April 2016

How to Write Automated Texts That Sound Human

By | Automation, Best Practices, Texting | No Comments

This post is co-written with Leslie O’Flahavan of E-WRITE.

If your customers have opted-in to receive texts from your company, they probably realize that some of your texts are going to be automated. They understand that sometimes texts from your company were sent by an automated system and that you don’t actually have a human employee, chained to a desk, hand-typing each appointment confirmation or loyalty program welcome message!

However, even if your texts to customers are automated, they shouldn’t sound mechanical. Here are ten tips to help you write automated texts that sound human and build rapport with your customers.

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Why Your CEO and Customers Don’t See Eye to Eye on Customer Experience

By | Big Ideas, Customer Service | No Comments

This guest post is written by Jen Diaz, Program Manager at Irrevo.

Stories of outrageously amazing customer service catch a lot of attention, whether or not they’re actually true. Everyone has heard the legend of the fellow who returned a snow tire to Nordstrom, even though the story that’s passed around is missing some context. If some Home Depot employees drive four hours each way to find you a snowblower, you’d be a happy snowbird. But studies show that customers and business owners don’t always see eye-to-eye on the definition of good customer service.

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mobile phones

Mobile Phones Aren’t Even Phones Anymore

By | Apps, Mobile, Trends | No Comments

This guest post is written by Olga Grigorenko, a freelance writer for Fueled.

We can all remember the days when we memorized our friends’ numbers, carefully recorded new contacts in address books, and coquettishly wrote down our digits on party napkins. Telephones were lifelines and phone calls were indispensable. But then mobile phones happened, and our means of communication changed drastically. Exchanging contact information became far more simplified and reaching anyone over the phone became significantly easier. Phone calls could now be made on the go – anywhere, anytime.

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